by Fans of Touken Ranbu -Hanamaru- have a new collection of anniversary merchandise to look forward to! The popular anime is making its first appearance in Taito Kuji, a Japanese lottery-style merchandise campaign in which every ticket wins a prize. The upcoming collection features exclusive newly illustrated artwork, practical accessories, collectible mascots, and special visual clear boards featuring some of the series’ most beloved sword warriors.
Titled Taito Kuji Touken Ranbu -Hanamaru- 10th Anniversary, the campaign celebrates the 10th anniversary of the anime’s original broadcast in 2016. Sales are scheduled to begin gradually across Japan on Friday, October 30, 2026, with each draw priced at 770 yen, including tax. Participating locations include Lawson and Ministop convenience stores, hobby shops, and bookstores.
One of the biggest highlights is the set of three special visual clear boards. The illustrations feature familiar character pairings in charming scenes inspired by the anime, including Shokudaikiri Mitsutada and Heshikiri Hasebe preparing chirashi sushi, as well as Yamanbagiri Kunihiro and Yamanbagiri Chogi comparing the sizes of seashells.
The collection also includes a gold foil-stamped photo album, round pouches, mascots with ball chains, clear keychains, and bromide card sets. For collectors hoping to get something extra special, the final ticket in a lottery set unlocks a large, foil-stamped visual clear board featuring Kashuu Kiyomitsu and Yamatonokami Yasusada.
Touken Ranbu -Hanamaru- Celebrates Its 10th Anime Anniversary.
The Touken Ranbu franchise began with Touken Ranbu ONLINE, a browser-based sword-collecting and training game. In this fictional world, famous Japanese swords take the form of warriors known as Touken Danshi, or “sword warriors.” Their mission is to protect history by fighting enemies who seek to alter the past.
Over the years, the franchise has expanded into multiple forms of entertainment, including television anime, theatrical productions, stage plays, and musicals. Its many adaptations explore different aspects of the characters and their lives, giving fans several ways to enjoy the world of Touken Ranbu.
The television anime Touken Ranbu -Hanamaru- premiered in 2016. Unlike stories focused primarily on large battles, it emphasizes the everyday lives of the sword warriors living together in a particular citadel, also known as a honmaru. The series follows characters such as Yamatonokami Yasusada and Kashuu Kiyomitsu as they share daily routines, form friendships, take on household duties, and experience amusing moments together.
Its appeal comes from this balance between the characters’ identities as legendary swords and their more relatable lives at the citadel. Cooking, cleaning, friendly competitions, and conversations between characters all help make the world feel lively and welcoming.
The anime’s story continued through Zoku Touken Ranbu -Hanamaru-, followed by the three-part theatrical project Special Touken Ranbu -Hanamaru-: Tsuki no Maki, Yuki no Maki, and Hana no Maki. These installments gave fans additional opportunities to spend time with the characters and explore more of their relationships.
The new Taito Kuji collection marks the franchise’s 10th anime anniversary with merchandise created specifically for the occasion. Rather than relying only on existing artwork, the campaign features newly drawn illustrations that revisit memorable character pairings and familiar moments from the series.
Special Prize 1: Kashuu Kiyomitsu and Yamatonokami Yasusada
Prize: Visual Clear Board Kashuu Kiyomitsu and Yamatonokami Yasusada
Design: Exclusive anniversary illustration
Size: A4
The first special prize features Kashuu Kiyomitsu and Yamatonokami Yasusada standing in front of fully blooming Manyo cherry blossoms. The pair strike the familiar pose associated with the opening video of Touken Ranbu -Hanamaru-, making the illustration a nostalgic reference for longtime fans.
Kashuu and Yamatonokami are among the central characters of the anime. Their friendship and interactions are an important part of the series, and seeing them together in a commemorative illustration is a fitting way to celebrate the show’s anniversary.
The cherry blossoms also complement the cheerful atmosphere associated with Hanamaru. The scene combines a recognizable pose with a beautiful seasonal backdrop, giving the clear board the feel of a special commemorative artwork rather than an ordinary piece of merchandise.
For collectors, the A4 format makes it suitable for displaying on a shelf, desk, or display stand. Its appeal is especially strong for fans who have followed the anime since its original broadcast and want a visual reminder of its early days.
Special Prize 2: Shokudaikiri Mitsutada and Heshikiri Hasebe Get Cooking Again!
Prize: Visual Clear Board Shokudaikiri Mitsutada and Heshikiri Hasebe
Design: The two sword warriors preparing chirashi sushi
The second special prize brings together Shokudaikiri Mitsutada and Heshikiri Hasebe in a scene centered on cooking. Fans of the anime may remember the pair preparing udon together in Episode 6. For this anniversary illustration, however, they appear to be making chirashi sushi for their master.
Chirashi sushi is a Japanese dish consisting of sushi rice topped or mixed with a colorful assortment of ingredients. Its name is commonly translated as “scattered sushi,” reflecting the way the toppings are arranged across the rice.
The choice of food creates a warm, domestic scene that fits the everyday-life focus of Touken Ranbu -Hanamaru-. Instead of showing the characters in battle, the artwork highlights their teamwork and their role in caring for the citadel and its master.
Shokudaikiri Mitsutada is often associated with cooking and presentation, while Heshikiri Hasebe is known for his serious and devoted attitude. Bringing them together in a kitchen setting allows the illustration to play with their familiar personalities while giving fans a fresh scene to enjoy.
This special prize is likely to appeal to viewers who particularly enjoy the anime’s cooking episodes and quieter character moments. It also demonstrates how the anniversary collection uses details from the original series as inspiration for new artwork.
Special Prize 3: Yamanbagiri Kunihiro and Yamanbagiri Chogi Compare Seashells
Prize: Visual Clear Board Yamanbagiri Kunihiro and Yamanbagiri Chogi
Design: The pair comparing the sizes of seashells
The third special prize features Yamanbagiri Kunihiro and Yamanbagiri Chogi, two characters whose relationship has inspired memorable interactions in the franchise.
In Special Touken Ranbu -Hanamaru-: Tsuki no Maki, the pair were seen comparing the sizes of sea urchins. The new illustration revisits that playful idea, with the two characters apparently comparing seashells instead.
The change from sea urchins to seashells gives the artwork a fresh twist while preserving the spirit of their earlier scene. It is a small detail, but one that fans familiar with Tsuki no Maki may particularly appreciate.
The illustration also reflects the everyday humor that distinguishes Hanamaru from more action-focused entries in the wider Touken Ranbu franchise. The sword warriors may have legendary origins, but their lives at the citadel are full of ordinary activities, amusing disagreements, and friendly challenges.
For fans who enjoy character interactions and references to previous installments, this board offers a connection to the franchise’s earlier stories as well as an original anniversary design.
A Prize: Gold Foil-Stamped Photo Album
Prize: Photo Album
Number of designs: 1
Approximate size: 24 cm
The A Prize is a photo album featuring gold foil stamping, giving it a more decorative finish than a standard album. The inside pages feature scenes from the anime, making the item a collectible in its own right.
One of its most useful features is its compatibility with the E Prize bromide card set. Fans can use the album to keep their cards organized while enjoying the artwork from the series in one place.
This makes the photo album a practical choice for collectors who prefer merchandise that can be used rather than simply displayed. Its gold detailing also gives it an anniversary-themed appearance that fits the celebratory nature of the campaign.
The album is particularly suitable for fans who collect character cards, anime photographs, or other small-format memorabilia. Instead of storing the cards loose in a drawer, collectors can arrange them neatly and revisit their favorite scenes whenever they wish.
B Prize: Round Pouch Inspired by the Anime
Prize: Round Pouch
Number of designs: 3
Approximate size: 15 cm
The B Prize is a round pouch inspired by items featured in the anime. It has a gusseted design, meaning its sides provide additional depth and allow it to hold small belongings more easily. Three designs are available.
Unlike a flat pouch, a gusseted design can provide extra room for items such as earphones, small accessories, stationery, or other everyday essentials. Its compact shape also makes it convenient to carry inside a larger bag.
The anime-inspired styling gives the pouch a collectible quality, while its practical design makes it useful beyond a display shelf. Fans who prefer merchandise they can incorporate into their daily routines may find this prize especially appealing.
As the collection offers three different designs, the pouch also gives fans some variety within the prize lineup. However, the exact design received may depend on the lottery’s distribution and store stock.
C Prize: Mascots With Ball Chains
Prize: Mascot
Number of designs: 4
Approximate size: 12 cm
The C Prize features four mascot designs, each equipped with a ball chain. These compact items can be attached to a bag, pouch, or suitable key ring, allowing fans to carry a small piece of Touken Ranbu -Hanamaru- merchandise with them.
Mascots are popular collectibles because they are easy to display and portable enough to take on outings. Their smaller size also makes them suitable for arranging on a desk or shelf alongside other anime goods.
With four designs in the lineup, this prize adds variety to the collection. Fans who enjoy character accessories may be interested in collecting multiple mascots, although the availability of specific designs can depend on the draw and participating store.
D Prize: Clear Keychains Featuring New Illustrations
Prize: Clear Keychain
Number of designs: 8
Approximate size: 8 cm
The D Prize consists of clear keychains featuring the campaign’s newly drawn illustrations. Eight designs are available, making this one of the collection’s larger character-art lineups.
The transparent style helps the printed artwork stand out while keeping the keychains lightweight and easy to carry. They can be attached to bags, key rings, or other accessories, making them a convenient way for fans to display their favorite characters.
Because the keychains use newly drawn artwork, they also offer a different way to enjoy the designs featured on the special visual clear boards. Fans who want smaller, portable versions of the anniversary illustrations may find this prize especially attractive.
The eight-design lineup provides several options for collectors, although the D Prize designs are distributed randomly rather than being guaranteed choices.
E Prize: Bromide Card Sets Featuring Memorable Anime Scenes
Prize: Bromide Card Set
Number of designs: 15
Contents: Three cards per set
The E Prize is a set of three bromide cards featuring memorable scenes from the anime. Fifteen different designs are available, making this the broadest lineup in the collection by design count.
Bromide cards are collectible printed cards commonly featuring character artwork or photographs. In anime merchandise collections, they are often valued for their illustrations and their ability to capture memorable moments from a series.
For Touken Ranbu -Hanamaru- fans, the cards offer an opportunity to revisit scenes from the anime in a compact format. They can be displayed individually, kept in a protective sleeve, or organized in the A Prize photo album.
The random distribution means fans cannot necessarily choose which design they receive when drawing a ticket. Collectors interested in completing the set may therefore need to exchange duplicates with other fans or make additional draws, depending on availability.
LH Prize: Special A3 Visual Clear Board of Kashuu Kiyomitsu and Yamatonokami Yasusada
Prize: Foil-Stamped Visual Clear Board Kashuu Kiyomitsu and Yamatonokami Yasusada, LH Prize Version
Size: A3
How to obtain it: Draw the final ticket remaining in a participating lottery set
The collection’s standout bonus is the LH, or Last Happy, prize. This prize is awarded to the person who purchases the final remaining ticket from a participating lottery set. It features Kashuu Kiyomitsu and Yamatonokami Yasusada in an alternative version of the first special prize illustration.
The LH version differs from Special Prize 1 through its characters’ expressions and its luxurious foil-stamped finish. It is also larger, measuring A3 rather than A4, giving the artwork a more prominent display size.
For collectors who particularly like Kashuu and Yamatonokami, the prize offers a special alternative to the standard visual clear board. The foil details give the illustration an additional decorative quality, making it one of the collection’s most distinctive items.
It is important to note that the LH Prize is not a separate ticket that can be purchased independently. It is tied to the final ticket in a lottery set, so whether it is available depends on the remaining tickets at a participating location.
Release Date, Price, and Where to Buy
The Taito Kuji Touken Ranbu -Hanamaru- 10th Anniversary collection is scheduled to go on sale in Japan from Friday, October 30, 2026. Each draw costs 770 yen, including tax. The merchandise will be available at participating Lawson and Ministop convenience stores, hobby shops, bookstores, and other listed retailers.
Here are the key details:
- Campaign name: Taito Kuji Touken Ranbu -Hanamaru- 10th Anniversary
- Release date: October 30, 2026, with sales beginning gradually
- Price: 770 yen per draw, including tax
- Availability: Participating stores across Japan
- Main highlights: Three special visual clear boards, photo album, round pouches, mascots, clear keychains, bromide card sets, and the LH Prize
- Sales period: While supplies last
The release date and starting time may vary by store, and individual locations may sell out or choose not to carry the collection. Lawson also notes that products may differ slightly from promotional images and that availability is not guaranteed at every branch.
International fans should keep in mind that this is a Japan-based retail lottery. The announcement does not establish that the same draw will be available worldwide, so fans outside Japan may need to check local retailers or resale channels if they want to obtain the merchandise.
Why This Anniversary Collection Is Special for Fans
The collection is notable for combining newly drawn illustrations with references to scenes and relationships from the anime. Rather than presenting the sword warriors only in formal character poses, the special prizes highlight the small, everyday moments that define Touken Ranbu -Hanamaru-.
The cooking scene featuring Shokudaikiri Mitsutada and Heshikiri Hasebe recalls an earlier episode, while the seashell comparison between Yamanbagiri Kunihiro and Yamanbagiri Chogi revisits the playful spirit of Tsuki no Maki. Meanwhile, the Kashuu Kiyomitsu and Yamatonokami Yasusada board directly references the anime’s opening imagery.
This attention to familiar moments gives the goods added meaning for longtime viewers. Fans can recognize the references, remember the scenes that inspired them, and enjoy seeing the characters in new artwork created for the anniversary.
The range of prizes also offers different ways to collect the series. Visual clear boards are suited to display, the photo album and bromide cards help organize printed artwork, and the pouches, mascots, and keychains can be used in everyday life.
The Taito Kuji Touken Ranbu Hanamaru 10th Anniversary collection brings together nostalgia, exclusive artwork, and practical anime merchandise. From Shokudaikiri Mitsutada and Heshikiri Hasebe preparing chirashi sushi to the Yamanbagiri duo comparing seashells, the special illustrations celebrate the charming daily-life moments that have helped make Hanamaru a fan favorite.
With nine prize categories and several different collectible formats, the campaign offers something for fans who enjoy displaying artwork, collecting character accessories, or revisiting memorable scenes from the anime.
The collection launches in Japan on October 30, 2026, for 770 yen per draw. As sales are scheduled to continue only while supplies last, fans interested in the exclusive anniversary goods should check participating stores for local availability and opening times.
