It has been revealed that a tie-up campaign between Lawson and the anime “Kimetsu no Yaiba” based on Koyoharu Gotouge’s manga will be held from January 11th. “Kimetsu no Yaiba” was designed by Uzui Tengen on the package “Eat flashily! Cheese and tomato Western-style rice balls” (158 yen), “Kimetsu no Yaiba” Karaage Kun Dark Original products such as “Mayonnaise” (240 yen) will be sold. A smartphone lottery will be held where the lottery will win original goods.
Suppose you apply for a smartphone lottery with a receipt purchased for 700 yen or more. In that case, you will win a lottery of original goods such as Sukajan with the motif of Umeda Tengen and rubber mascots using illustrations where characters enjoy sweets. When you purchase the target product, you will receive a first-come-first-served basis, a sticker with a character drawn in a limited quantity, and an A5 notebook.
As original products, on January 11th, “Eat flashy! Western-style rice balls with cheese and tomatoes”, “Karaage-kun dark mayo flavor,” and “Strawberry tea with tumbler” (all six tumbler designs) with character design. Seeds, 928 yen each) will be released. On January 17th, “Tirol Chocolate Matcha Crispy Crunch” (8 types of package design, 38 yen each) and “Meiji Milk Chocolate” (798 yen) with a paper coaster will appear. On January 29th, a stickered “Tsumete Heart-shaped Chocolate” (748 yen) will be on sale.
As original goods, we will sell can badges (8 types in total, 440 yen each), acrylic key chains (8 types in total, 660 yen each), A4 transparent file two sheets set (770 yen), etc. We have also sold at Loppi, HMV & BOOKS online.