by Kasagi Lab Launches International Initiatives to Support Feature Film Adaptation
Kasagi Lab has announced a major expansion strategy for its original project, Living in a World Without Magic, signaling an ambitious push into international markets and taking significant steps toward a potential theatrical anime film adaptation.
The announcement, made on June 12, 2026, outlines several new initiatives designed to increase global awareness of the project, strengthen fan engagement, and build momentum for the development of a feature-length anime film based on the independently produced music video.
By combining community-driven support campaigns, international event participation, and direct engagement with anime fans worldwide, Kasagi Lab hopes to transform the project from a successful music video into a larger multimedia franchise with global appeal.
From Independent Music Video to Potential Anime Feature Film
Living in a World Without Magic originally attracted attention as an independently produced animated music video, earning praise for its emotional storytelling, imaginative worldbuilding, and distinctive visual style.
Unlike many anime projects backed by major production committees from the beginning, the project has developed through grassroots support and fan enthusiasm.
The growing popularity of the work has encouraged Kasagi Lab to explore new opportunities, including the possibility of adapting the story into a full-length theatrical anime film.
The company believes that expanding its international fanbase will be a crucial factor in helping bring the film project to life.
Launch of the “Maho Seka Movie Support Club”
One of the key initiatives announced is the launch of the Maho Seka Movie Support Club, a new fan participation campaign hosted on the English-language fan activity platform AnimeOshi.
The campaign will allow fans from around the world to actively demonstrate their support for a theatrical adaptation through signature collection activities and community engagement efforts.
According to Kasagi Lab, the initiative aims to accomplish several goals:
- Measure global interest in a feature film adaptation
- Strengthen communication with international fans
- Build a dedicated fan community
- Increase visibility among industry stakeholders
- Demonstrate audience demand for future projects
Fan-driven campaigns have played an increasingly important role in the anime industry, with many studios and producers paying close attention to community engagement when evaluating future investments.
Participation in Annecy International Animation Film Festival 2026
Kasagi Lab has also confirmed that it will host an industry panel at the prestigious Annecy International Animation Film Festival in 2026.
Widely regarded as one of the world’s most important animation events, Annecy brings together creators, studios, distributors, investors, and animation professionals from across the globe.
By participating in the festival, Kasagi Lab hopes to:
- Introduce the project to international industry leaders
- Explore potential partnerships
- Discuss the future of the film adaptation
- Expand awareness among animation professionals
The decision to appear at Annecy reflects the company’s growing confidence in the project’s international potential.
Anime Expo 2026 Booth Planned
In addition to its Annecy appearance, Kasagi Lab will exhibit at Anime Expo 2026, one of the largest anime conventions in North America.
Anime Expo attracts hundreds of thousands of attendees annually, making it one of the most influential events for anime fandom outside Japan.
The planned booth will provide opportunities for visitors to:
- Learn more about the project
- View promotional materials
- Participate in fan activities
- Connect with other supporters
- Receive updates regarding future developments
The presence at Anime Expo is expected to significantly increase awareness of Living in a World Without Magic among English-speaking audiences.
Growing Importance of Global Anime Communities
The announcement reflects a broader trend within the anime industry.
In recent years, international audiences have become increasingly important to the success of anime projects. Streaming services, social media platforms, crowdfunding initiatives, and fan communities now play a major role in helping new properties gain recognition.
Many modern anime projects rely on global support rather than domestic audiences alone.
By directly engaging with fans outside Japan through platforms such as AnimeOshi and major international events, Kasagi Lab is adopting a strategy that aligns with current industry trends.
This approach allows creators to gather feedback, build enthusiasm, and demonstrate worldwide interest long before a project reaches theaters.
Community Building at the Center of the Strategy
According to the company, one of the primary goals of these initiatives is not simply promotion but community building.
Kasagi Lab aims to create a long-term relationship between the project and its supporters by encouraging active participation from fans both in Japan and overseas.
The company believes that a strong and passionate community can help sustain interest in the project while providing valuable support for future developments.
This community-focused approach has become increasingly common among independent creators seeking to compete in a highly competitive entertainment landscape.
What This Means for the Future of Living in a World Without Magic
While a theatrical anime adaptation has not yet been officially greenlit, the newly announced initiatives represent some of the strongest indications yet that Kasagi Lab is actively pursuing that goal.
The combination of:
- International fan campaigns
- Industry networking opportunities
- Major convention appearances
- Community-building efforts
suggests that the company is laying the groundwork for a much larger future for the franchise.
If fan support continues to grow and industry interest remains strong, Living in a World Without Magic could become an example of how independent animation projects can evolve into major theatrical productions through grassroots enthusiasm and global engagement.
Looking Ahead
As anime continues to expand worldwide, projects like Living in a World Without Magic demonstrate how creators can leverage international communities to help bring ambitious ideas to life.
With the launch of the Maho Seka Movie Support Club, participation in the Annecy International Animation Film Festival, and a planned presence at Anime Expo 2026, Kasagi Lab is taking meaningful steps toward transforming a beloved animated music video into a full-scale theatrical anime experience.
Fans around the world will be watching closely to see whether these efforts ultimately lead to the official announcement of a feature-length anime film in the future.
