by Posters of characters will appear in various places in the Shibuya area from February 1, 2023 (Wednesday) with the My Number Card and “SPY x FAMILY” campaign. Also, at MAGNET by SHIBUYA109, a unique space will be opened where you can distribute little novelties and take photos.
The anime “SPY x FAMILY” is based on the manga of the same name by Tatsuya Endo, which has been serialized in “Shonen Jump+” since March 2019. The original has won numerous manga awards and has sold over 29 million copies in 10 volumes (as of December 2022).
A world where fierce information warfare unfolds. The mission given to the agent is to create a family, attend a get-together at a prestigious school, and contact the target to avoid a war with a neighboring country. He makes a family as an ordinary citizen, Lloyd Forger, but his daughter, Anya, is a psychic who can read people’s minds, and his wife, Yol, is an assassin. It’s a spy comedy about a family with secrets who challenge world peace.
In March 2023, it will be staged for the first time at the Imperial Theater. In the musical “SPY x FAMILY,” Hinatazaka 46’s Sasaki Mirei also participated in the role of Yor Forger (W cast). After an extended training audition that included numerous workshops and lessons, she played the role of Anya. I also decided on a name.
The Digital Agency, which collaborated with “SPY x FAMILY,” is part of a campaign with the TV animation “SPY x FAMILY” that started on December 20, 2022 (Tuesday) to promote the spread of My Number Cards. We will put up posters in the Shibuya area using them.
Posters with visuals of various characters along with explanations of the merits of the My Number Card will be posted at all 26 locations in the Shibuya area from February 1, 2023 (Wednesday) to February 14 (Tuesday). It is a campaign that makes you want to go around.
Also, suppose you shoot a poster and post it on your own SNS. In that case, there will be a special event where you can get original novelty goods at MAGNET by SHIBUYA109 MAGs GATE (1-12-20 Jinnan, Shibuya-ku, Tokyo) from February 1, 2023 (Wednesday). It will be held on February 7 (Tuesday).
In addition, there is a unique space where you can take pictures at the venue.
Learn about My Number Card while enjoying “SPY x FAMILY” in Shibuya!
