Wheein, a member of the group MAMAMOO, appeared on a giant billboard in Times Square in New York to celebrate her birthday.
According to ‘Whosfan’, a global K-pop fandom platform on the 15th, Wheein asked, ‘Who is the idol who will be celebrated in Times Square?’ It took first place in the second week of April voting. With the support of ‘Whosfan’, a happy birthday advertisement was sent out on a giant billboard in Times Square in New York.
With Wheein celebrating her birthday on the 17th, in the Times Square advertisement, Voting was held for a week from the 21st to the 28th of last month, and she took the first place with an overwhelming vote rate of 75.61%. Espa Karina followed with 8.49% and The Boyz Sunwoo with 5.97%, ranking 2nd and 3rd respectively.
The advertisement is sent out for a week from April 11, April 11, to April 17, April 17, the week of Wheein’s birthday, based on local time, on a 47-meter-long giant billboard in the building right next to ‘tkts’, known as the heart of Times Square in New York.
On the morning of the 14th, ‘Whosfan’ released a local video of the advertisement being broadcast through YouTube’s ‘Whosfan TV channel. The advertisement is a video produced by Wheein’s global ‘Moomoo (Mamamoo’s fandom name)’, adding meaning.
In the advertisement video, along with the phrase to celebrate Wheein’s birthday, she showed off her outstanding ‘all-rounder’ charm in various fields such as dance, vocals, and acting, drawing the attention of global fans.
On the other hand, in ‘Whosfan’, global fans vote every week for K-Pop artists celebrating their birthday for a giant billboard advertisement account in Times Square in New York.
Currently, Treasure Bang Ye-dam, JustB Bain, BTOB Yook Sungjae, EXO Baekhyun, GOT7 BamBam, VICTON I’m Sejun, TO1 Kyungho, UP10TION Hwanhee, Future Boy Park Siyoung, and Nature’s remains are nominated for their birthdays in the first week of May. Competing Voting closes at 11 am on the 18th.
Global K-pop fandom platform ‘Whosfan’, after its official launch on May 22, 2020, succeeded in securing 5.5 million users in one year under the support of the global K-pop fandom and recently surpassed 6.6 million users. Currently, on the ‘Whosfan’ app, various events that the international fandom can enjoy together are unfolding.