Group ATEEZ introduces Hallyu culture in a large exhibition at the British V&A Museum.
On the 25th, ATEEZ’s agency, KQ Entertainment, said, “At the ‘Hallyu! The Korean Wave exhibition at the ‘Victoria and Albert Museum (from now on referred to as the V&A Museum)’ in the UK will be held from September 2022 to June 2023. ATEEZ’s stage costumes will be displayed.”
ATEEZ’s costumes to be showcased in this exhibition are the hanbok stage costumes for the title song ‘INCEPTION’ of the last mini 5th album ‘ZERO: FEVER Part.1’, and the 6th mini album ‘Zero: This is the outfit I wore in the music video for ‘I’m The One’ of ‘ZERO: FEVER Part.2’.
Previously, ATEEZ expressed the ‘dream in a dream’ concept of the song ‘Inception’ in a more dreamy way with the stage costumes produced by the brand ‘C-ZANN E’ and the ‘I’m The One costume. In ATEEZ’s style, British punk-style fashion was digested, exuding a potent charm.
In the first half of 2022, ATEEZ met 180,000 fans while touring arena venues in Seoul, the United States, Europe, and Japan with the world tour ‘THE FELLOWSHIP: BEGINNING OF THE END.’ Accordingly, through the influence that has firmly established itself as a representative K-pop player, the Hallyu culture is expected to be widely known even in the UK.
In particular, the V&A Museum, where exhibitions are held, is a world-class art, design, and performance museum visited by 4 million people annually. Various shows such as ‘Pink Floyd’ have been saved, and this time ‘Korean Wave!’
ATEEZ will release their new album ‘THE WORLD EP.1: MOVEMENT’ on the 29th at 1 PM.