by Group Espa and Ive drew a unique index in the fandom data professional service ‘K-Pop Radar’ year-end settlement data.
K-Pop Radar recently released data related to K-Pop artists that were noticed in 2021 on the K-Pop Radar website and Twitter account.
The ‘Rising Artist’ selected by K-Pop Radar is a total of five teams, including Espa, Weekly, N-Hyphen, StayC, and Treasure. After debuting in 2020, the cumulative number of views of the music video released in 2021 was selected based on the artists in the TOP 100. Following this, Weekly’s ‘After School’ has 113.1 million views, N-Hyphen’s ‘Drunk-Dazed’ has 57.3 million views, StayC’s ‘STEREOTYPE’ has 45.8 million views Treasure’s ‘MY TREASURE’ has 35.7 million views, etc. appeared to have been established.
Effex, T1419, Ive, Purple Kiss, and Right Some were honored as ‘HOT Debut Artists,’ which selected artists whose cumulative number of views of music videos released in the same year after their debut in 2021 were in the TOP 100. Especially, in the case of Ive, after debuting in December of last year, it is drawing more attention in that it is setting a unique record at once.
Effex’s ‘Lock Down’ music video achieved 32.4 million views, attracting a lot of attention from netizens, followed by Tiilsailgu’s ‘ASURABALBALTA’ 31.8 million views, Ive’s ‘ELEVEN’ 36.8 million views, and Purple Kiss’s MV. ‘Ponzona’ recorded 21.4 million views, Rightsome’s ‘VIVACE,’ and 21 million views, confirming that it got a hot response at the same time as its debut.
