by On the 19th, K-Pop Radar said, “From among the artists observed through the ‘Artist of the Month’ selection data, we plan to announce as ‘Rookie of the Month’ an artist who recorded a steep rise, not like a rookie, at the same time as the debut. We selected the boy group Just Be.”
‘K-Pop Radar,’ the first K-pop data platform, has been selecting ‘Artist of the Month’ by comprehensively calculating fandom data such as the increase in the number of music video views per month and the trend of official SNS followers since 2019.
K-Pop Radar, which is growing with explosive responses from global fans, announced that it would select ‘Rookie of the Month’ from August. In particular, JustB has the honor of winning the first title, attracting attention.
Just B is a rookie boy group that made a splendid debut with their 1st mini album [JUST BURN] in June. With the title song ‘DAMAGE,’ one month after his debut, he was nominated for 1st place on Mnet’s, proving that he is a monster rookie.
Regarding this, K-Pop Radar said, “Just Bee’s debut song ‘DAMAGE’ music video surpassed 10 million views in just 174 hours.
According to Justbee’s YouTube data analyzed by K-Pop Radar, Justbee had about 13 million views in the 30 days after its debut.
Looking at the popularity ratio by country, Vietnam showed 10.4%, India 8%, and Indonesia 7.2%, indicating a more fantastic response not only in Korea but also abroad, including Southeast Asia.
In addition to the music video, the number of followers on the official Twitter account increased by 14.42% and the official Instagram account by 27.88% within a month of their debut, showing remarkable increases in fandom index, respectively.
With this, Taeyeon and Justbee, who were selected as ‘Artist of the Month’ and ‘Rookie of the Month,’ fill ‘K-Pop Radar Room’ billboards in SKT’s metaverse app ‘Ifland’ for a month.
In this regard, at 11 am on the 19th, the ‘K-Pop Radar l Artist of the Month Presentation’ will be held through the ‘K-Pop Radar Room’ in the Metaverse app ‘Ifland.’
On this day, a meaningful time will be held to celebrate and commemorate Taeyeon and JustB, who were selected as ‘Artist of the Month’ and ‘Rookie of the Month.’
After that, Just Bee, the ‘Rookie of the Month,’ who has shown rapid growth, will have time to communicate with fans by appearing as avatars in the metaverse directly.
On the other hand, K-Pop Radar is a music startup that introduced “Duckmate, Blip,” a fan platform receiving a hot response from the K-pop fandom for the music industry. It is a service that is open for free.
Currently, the number of real-time music video views of 641 domestic teams, YouTube subscribers, Twitter, Instagram followers, etc., are provided in the form of a website. The ‘K-Pop World Map’ has been released every year, creating a topic.
In particular, last year, it signed an official partnership agreement with Twitter and announced the 10-year growth graph and current status of K-pop.
